Audi - Test Drive to the Unknown

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Category  Logo Design, Packaging Design, Environmental Signage Design

Agency    MUH-TAY-ZIK | HOF-FER
Role       Production Designer
Year       2018

"Test Drive to the Unknown" challenged Amazon Go shoppers to exchange their time for a test drive in a Audi A6, but they didn’t just go for a spin around the block. They went to a private concerto. To a custom suit fitting. They even went to Germany. And it all took place behind the wheel of the A6, proving that time spent with Audi, is time well spent.

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Working closely with our AD, my responsibility included logo design, signage in the Amazon Go store and the physical product displayed.

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