"Test Drive to the Unknown" challenged Amazon Go shoppers to exchange their time for a test drive in a Audi A6, but they didn’t just go for a spin around the block. They went to a private concerto. To a custom suit fitting. They even went to Germany. And it all took place behind the wheel of the A6, proving that time spent with Audi, is time well spent.
Working closely with our AD, my responsibility included logo design, signage in the Amazon Go store and the physical product displayed.