THE COSMOS SUMMIT:
Branding Identity, Illustrations, Signage / 2019
On Sunday August 25th, hundreds of Asian women and gender non-binary creators gathered in Brooklyn for The Cosmos Summit: Home–bound. Entrepreneurs, creatives, students, and leaders from all over North America showed up in bright outfits and even brighter smiles for a day of workshops, art, and community.
The Cosmos is a community of women and non-binary individuals. It's a safe space where Asian American women can connect and feel empowered in their identity.
I am one of the designers in the core team for over a year now and the summit was the biggest undertaking, but absolutely worth every late night to see this entire day come together.
I owned the overall identity of the summit. The color, type choice and illustrations were established at the beginning and eventually embedded in the social, website, and signage of the summit. We even did a guerrilla takeover of New York to promote the summit with stickers that posed questions of what it's meant to be an Asian American woman and non-binary person.
Co-founders: Cassandra Lam, Karen Mok
Creative Director: Bianca Ng
Designers: Linh-Yen Hoang, Irena Xia
Summit Photographer: Kristie Chua